Rent-A-Center Inc., the Plano-based rent-to-own company, is introducing an innovative strategy as part of its 50th-anniversary celebration. A 50-day campaign called “50 Days, 50 Drops,” aims to expand its brand by offering luxury products for rent from brands never-before-seen at RAC.
This move is a departure from RAC’s traditional offerings.
The pioneering company is known for its tech-driven and flexible leasing solutions for household goods and electronics....
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