Real-Life Minecraft Experience To Get World Premiere in North Texas This September

The best-selling video game of all time has inspired a "real-life, in-person" adventure called Minecraft Experience: Villager Rescue—and it's getting its global debut at a site in Plano on September 20. Attendees will go on an epic rescue mission "at the crossroads of game design, experiential storytelling, and high-tech multimedia," organizers say.

Minecraft—the best selling video game of all time with over 300 million copies sold—is about to get real in North Texas. 

Passionate “Minecrafters,” everyday gamers, and total novices of all ages will have the chance to take part in a “real-life, in-person” multi-sensory scavenger hunt called Minecraft Experience: Villager Rescue. The “limited time” experience will get its global debut September 20 at 2712 N. Central Expressway in Plano, adjacent to DART’s Parker Road station.

After the Dallas-area run, the touring experience will then be “spawned” in cities around the world, organizers say.

One-hour ‘interactive scavenger hunt’

In honor of the game’s 15-year anniversary, Experience MOD and Mojang Studios are presenting the one-hour experience. It will take attendees on an “interactive scavenger hunt” as they journey through multiple Minecraft “biomes.” During their quest, they’ll build structures and interact with iconic mobs—”some more friendly than others.”

“We’re thrilled to introduce the first-ever immersive touring Minecraft experience where guests can follow a quest through the Minecraft Overworld in real life,” Kayleen Walters, head of franchise development at Mojang Studios, said in a statement, adding that “players will have their dreams of a Minecraft adventure brought to life. Finding ways for our community to express their love for Minecraft both in-game and out is always top of mind for us.”

Encounter pandas, dolphins, face skeletons, ‘creepers,’ and more

Attendees will begin the experience by entering a “forest” where they’ll learn the ropes, give tips to other players, “or just bask in the blocky nature,” organizers say. 

Moving into the village, attendees will receive their quest and embark on a”rescue mission” with a team of fellow Minecrafters. As they travel through the biomes, they’ll encounter pandas, dolphins, face skeletons, spiders, and “creepers.” A Minecraft Experience Trading Post will be waiting at the end of the experience, selling mementos from the adventure.

Creative team has worked with Taylor Swift, Circque du Soleil, and more

The experience’s creative and producing team is Montreal-based Supply + Demand, which has produced live productions and multi-sensory multimedia experiences for a wide range of top clients, including Taylor Swift, Cirque Du Soleil, Universal Studios, Warner Bros., Justin Timberlake, Cher, and more. 

“Minecraft Experience is an adventure unlike anything we have ever created,” Supply + Demand’s Founder and CEO Olivier Goulet said in a statement. “The collaboration between our creative and producing team and the teams at Mojang and Microsoft has created an entirely new form of in-person experience at the crossroads of game design, experiential storytelling, and high-tech multimedia.”

If you’d like to attend the experience in Plano, you may want to join the waitlist ASAP by going here. That will gain you access to the Dallas-area presale, which starts May 31. Tickets will go on sale to the general public June 3. Single ticket prices start at $32, and friends and family multipack tickets start at $28, organizers say.

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