PNC Bank has officially opened its newest tech-focused space. The North Texas Technology and Innovation Hub, which PNC calls “the first hub of this type to be established in Texas,” is strategically located to attract top talent.
The majority of the hub’s 200 employees will focus on developing—and elevating—PNC’s innovation and technology endeavors. Located in Farmers Branch, the modern space is designed to encourage a culture of collaboration with multipurpose rooms and an open layout.
“PNC’s new North Texas Technology and Innovation Hub is another example of how we’re leading the financial industry in the innovation space, especially in a region that is one of the fastest-growing tech hubs in the country,” said Brendan McGuire, PNC regional president for North Texas, in a statement. “We know the only way to stay ahead of the curve in banking is through consistent, groundbreaking technology, and the spirit of entrepreneurship is core to who we are.”
McGuire says the bank is in a “prime position” to grow via a Main Street banking model following the acquisition of BBVA USA. “Our newest innovation hub will help us to continue this momentum,” he said.
PNC expanded in the North Texas market through its acquisition of BBVA USA, which was finalized in June 2021, culminating with a full integration of the companies in October. PNC’s Main Street Bank model is a community approach to business and philanthropy in North Texas “to help bolster and sustain the broader area it now serves,” the company said.
‘Turbocharging PNC’s growing innovative capabilities’
“While we’re already a strong community partner, the North Texas Technology and Innovation Hub is another opportunity for PNC to help grow and diversify the local economy and create new opportunities for those who call this vibrant area home—and also those looking to relocate,” said Ganesh Krishnan, PNC enterprise chief information officer and head of Business Technology and Innovation, said in a statement. “We’re thrilled to turbo charge PNC’s growing innovative capabilities by tapping into the North Texas technology talent pool.”
PNC points to its focus on technology and innovation, which includes recent product rollouts such as PNC EarnedIt. The offering lets clients pay on-demand as an employee benefit that gives employees access to earned pay at point in the pay cycle. Another product introduced in 2021, Low Cash Mode, has reduced overdraft fees by 46%, saving customers more than $54 million in overdraft and NSF fees.
North Texas is a diverse market, says Deborah Guild, PNC chief security officer and head of Enterprise Technology and Security. “This hub’s official opening represents a tremendous opportunity to attract talent that reflects our expanded customer base.”
PNC’s newest innovation hub, located at 11511 Luna Road in Farmers Branch, features multipurpose rooms, a main conference room for training and large-scale presentations, team meeting areas with writeable surfaces and large screens for brainstorming and planning, lockers for employee convenience, and modern artwork for a vibrant work atmosphere.
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