Richardson-based RKD Group, a leading fundraising and marketing solutions provider in North America, announced new promotions and additions to its leadership team.
“These are truly special moments in our company that deserve to be celebrated,” CEO Chris Pritcher said in a statement. “Our culture is built on trust, teamwork and focus—and these individuals have been instrumental in our work to accelerate growth for our nonprofit partners.”
Tonie Howard, SVP of Client Partnership, has expanded her leadership to include oversight of RKD’s work with Animal Welfare organizations. In leading both RKD’s Food Bank and Animal Welfare services, Howard will draw from her experience to uncover new opportunities, learnings, and optimizations to drive success for a growing roster of regional causes served by RKD, the company said.
Lianne Raices has been promoted to vice president of Client Partnership. Raices has more than five years’ experience in omnichannel fundraising at RKD, in addition to a decade of other related fundraising work. She will play a pivotal role in RKD’s account planning and client partnership going forward, the company said.
Alice Vaughn has been promoted to creative director, bringing more than a decade of experience in direct response. The company said Vaughn’s ability to capture creative expression and donor motivation across channels will make surround sound experiences a reality for donors.
In addition to these promotions, RKD has welcomed Nate Beran as vice president of product management. Beran brings more than a decade of digital transformation and product leadership to RKD, where he will play a critical role in the product development team responsible for the creation of audience-first solutions.
“These individuals are true change agents in their respective roles,” Pritcher said. “Their leadership and unique perspectives will enable our clients to accelerate their growth as RKD propels the practice of philanthropy to new heights.”
RKD Group said that it is North America’s leading fundraising and marketing solutions provider to hundreds of growth-focused nonprofit organizations.
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RKD Group, a Plano-based fundraising and marketing solutions provider, has announced leadership changes aimed at strengthening its approach to purpose-driven client experience and omnichannel fundraising results. CEO Chris Pritcher said in a statement that the company is "dedicated to amplifying and championing the missions of the clients we serve," and the recognition of three individuals "is yet another example of how we are investing in the best client experience possible." According to RKD, Dawn Beall, SVP of client engagement, has taken a new role in RKD's client experience team, focused on enhancing the voice of the client throughout the entire…
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CEO Chris Pritcher said that along with the three leadership moves, RKD "is taking steps to better enable success for our nonprofit clients, exceeding their expectations for their experience with a more proactive strategy and acceleration of growth."
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