Fort Worth’s Operio Group Appoints Chief Revenue Officer

The company called Deb Blackwell's hiring a strategic move signifying its commitment to driving growth and operational excellence in the solid dose space, as she brings an impressive track record of revenue optimization and leadership.

Fort Worth-based Operio Group has hired Deb Blackwell as chief revenue officer of the emerging holding company building a global body of brands that supply and support the solid dose manufacturing industry.

The company called it a strategic move signifying its commitment to driving growth and operational excellence in the solid dose space, as Blackwell brings with her an impressive track record of revenue optimization and leadership.

“I am really excited to have Deb Blackwell join our team,” Operio Group CEO Alastair Sanderson said in a statement. “I feel like she adds a perspective, background and experience to Operio Group that will really propel us forward.”

Operio Group said that Blackwell’s addition bolsters the company’s market position and ushers in a new phase of success and innovation.

With deep expertise in consumer products, Blackwell brings ‘fresh eyes’ to Operio

The company called Blackwell an accomplished executive with an extensive record of facilitating top sales and marketing as well as building high-performance teams in the food, beverage, CPG, and SaaS industries.

Operio said that Blackwell’s expertise lies in brand management, retail/foodservice, direct, broker, warehouse and DSD leadership.

The company said she has demonstrated the ability to manage budgets of more than $400 million and a proven history of developing high-performing sales teams and implementing successful strategies to generate revenue growth at Coca-Cola, Unilever, Mondelez, Kraft, Cadbury, Procter & Gamble, and Fresh Technology Inc.

“It thrills me that Deb is not from [the solid dose] industry. Operio Group is working to bring a new offering to our customers and meet their unmet challenges in new ways,” Sanderson said. “Deb’s lateral thinking and fresh eyes allow her to more objectively solve these issues at hand.”

Expanding global reach in solid dose manufacturing

Blackwell said that joining Operio Group is an exciting opportunity.

“My belief is that our core values and vision for the organization are fully aligned. I bring a unique perspective to business that can accelerate our growth, enrich our culture and set our customers up for success as a single source solution,” Blackwell said in a statement.

Operio said the move contributes to expanding and strengthening its position in the global solid dose manufacturing industry.

“By understanding that manufacturing is supported not by machinery vendors, tooling providers or ingredient suppliers but rather by the combination of these, Operio Group brings expertise and support that sets us apart and allows us to set new standards,” Blackwell said.

Offering solutions to make products

Operio Group was launched in 2022 and started from the seeds of LFA Machines and Vivion Inc.

It was conceived from a simple idea that customers do not need machines or ingredients, they need solutions to make products.

Operio has been set up to invest in companies that directly serve the food, beverage, nutraceutical and pharmaceutical manufacturing industries. Aiming to bring together multidisciplinary teams from different sections of the supply chain in the industries that it serves, Operio said it is able to not only provide products but support people through the consolidated knowledge of their brands.

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