![A iCRYO center is opening soon in Frisco. [Screenshot: iCRYO]](https://s24806.pcdn.co/wp-content/uploads/2019/04/icryo_courtesy.jpg)
Dallas Cowboys linebacker Jaylon Smith, who knows a lot about coming back from a devastating injury to achieve full health, has joined Houston-based iCRYO Cryotherapy as an equity partner.
Cryotherapy, also called cold therapy, utilizes low temperatures in medical rehabilitation therapy, and can be used to treat a variety of tissue injuries and promote overall wellness.
“I’ve seen the benefits of cryotherapy firsthand, both for myself and my teammates.”
Jaylon Smith
“I’ve seen the benefits of cryotherapy firsthand, both for myself and my teammates,” Smith said in a release.
The former Notre Dame athlete suffered a devastating knee injury in 2015 during the Fiesta Bowl, damaging both his anterior cruciate and lateral collateral ligaments in his left leg. A projected high first-round pick in the NFL draft, the injury caused Smith to fall to the second round, where the Dallas Cowboys took a chance that he could come back from the injury.
Smith took a year to recover, undergoing extensive therapy, and was able to take the field in his second year with the team. Last year, he completed a successful full season of competition. He has become one of the team’s most-popular players.
Smith said he’s excited to get into the business.
“I want to be an asset for the company as they set out to open new locations nationwide,” he said. “I’m eager to get started and help out in any way I can.”
According to the company’s website, a iCRYO center is opening soon in Frisco.
Get on the list.
Dallas Innovates, every day.
Sign up to keep your eye on what’s new and next in Dallas-Fort Worth, every day.
R E A D N E X T
-
Dallas political leaders and UNT Dallas officials were among the speakers at the opening. Hall of Famer Emmitt Smith purchased the property in 2019 through his real estate company, E Smith Communities, as a place to build and incubate talent. UNT Dallas has now joined Dallas College and other organizations in setting up programs at the renovated center.
-
Entrepreneur, investor, and corporate governance authority Dennis Cagan shares insights on seldom-taught things an entrepreneur needs to know about equity and governance—before making needless mistakes—in the Shadow CEO series. Part 2: Equity distribution for entrepreneurs, explained
-
A new multi-year partnership will optimize player performance; Hyperice investors include Patrick Mahomes, J.J. Watt, Russell Westbrook, and more.
-
The announcement continues a strong run for the Dallas-based industrial-focused PE firm. In October, Sole Source Capital was named a 2021 Inc. "Founder-Friendly" investor and raised $555 million in its second fund.
-
Entrepreneur, investor, and corporate governance authority Dennis Cagan shares insights on seldom-taught things an entrepreneur needs to know about equity and governance—before making needless mistakes—in The Shadow CEO series. Part 3: Why use equity as an incentive?
