If you’re taking an Uber this football season, Dallas-based AT&T Inc. (NYSE: T) and Uber are teaming up to offer food delivery and free rides featuring live, streaming football games.
The Dallas Business Journal reported that after the program starts, riders will also have access to DirecTV Now.
AT&T-equipped Uber cars will have hotspots that run the AT&T network, and riders will be able to watch live college football on Samsung tablets.
The program actually is an expansion of a partnership begun last year between AT&T and Uber that takes the program to Dallas and nine other cities over the next six weekends, the Business Journal reported. You can find out more here.
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