Zane Burnett has joined Dallas-based Rechat, which calls itself a “super app” for real estate agents, as vice president of innovation and industry insight.
The AI-powered mobile platform for real estate was founded by serial entrepreneur Shayan Hamidi to put an agent’s digital tools all in one place. It addresses everything from relationships and social media to market analysis and transaction details.
“Zane brings considerable industry relationships and experience working directly with brokerages and their agents. This gives him a deep understanding of the pain points brokers and agents face on a daily basis and the current solutions available in the marketplace,” said Hamidi in a statement.
“His unique perspective will allow us to continue to build on our current offerings to create an unparalleled solution that evolves as the industry does.”
The company said Burnett has held senior product marketing positions at some of the nation’s most successful brokerage firms.
In the newly created role, Burnett will oversee Rechat’s industry relationships, strategic planning and implementation, and product development, which are all central to the company’s mission to create an all-in-one solution that drives agent efficiency and productivity. He reports to Hamidi.
Burnett comes to his role from Willis Allen Real Estate, a luxury boutique firm with seven offices in Southern California, where he was chief digital officer for more than four years.
Before that, Burnett was a consultant to a number of brokerages, proptech startups, and other organizations, including ActivePipe and Leading Real Estate Companies of the World.
Earlier, Burnett was vice president of digital innovation and technology at Alain Pinel Realtors, one of the nation’s largest luxury real estate brokerages in the San Francisco Bay area, which was acquired by Compass. Burnett began his career as VP marketing & technology at Fillmore Real Estate, which at the time was New York City’s largest independent brokerage firm.
“There are a number of companies trying to simplify the process of buying and selling homes. What impressed me about Rechat is that it isn’t built on legacy software. Rechat’s forward-looking approach has enabled it to build a complete and integrated ecosystem and leverage AI in ways others simply cannot,” Burnett said in a statement.
“I’m excited to work with Shayan and the rest of the Rechat team to continue to provide real estate professionals with the tools they need to differentiate themselves and ultimately create a better client experience.”
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