The EpicCentral entertainment district in Grand Prairie continues to expand—and nearby developments are reaping the benefits of businesses such as BigShots Golf and Bass Pro Shops choosing to expand to the fast-growing area.
The EpicCentral Corridor, located in Grand Prairie along S.H. 161, includes the city’s massive 172-acre EpicCentral project and the Mayfield Groves development.
The property is adjacent to a 290,000-square-foot IKEA store that opened in 2017, in an area that is experiencing major growth.
TA Land Fund, a joint venture between the Dallas-based office of Trez Capital and Charlie Anderson, has landed Bass Pro Shops as an anchor tenant at its Mayfield Groves development.
TA Land Fund said it has closed Bass Pro Shops as its second anchor tenant.
In September, Mayfield Groves closed on another anchor tenant with the signing of Andretti Indoor Karting and Games, the family entertainment venue’s second location in North Texas.
Adding to the momentum, BigShots Golf, a tech‐driven entertainment and culinary experience majority owned by Invited that offers approachable virtual golf games, entertainment activities, and elevated food—announced its eighth facility—and third in Texas—to open at EpicCentral on the land immediately adjacent to the new Mayfield Groves mixed-used development earlier this week.
BigShots Golf attracted to area’s momentum
The momentum of this area led BigShots Golf to enter the Grand Prairie submarket, officials said.
The golf entertainment venue will include a two-story tee-line with 80 interactive climate-controlled tee boxes, a tech-driven indoor putting course, and Anthem Kitchen + Bar, BigShots Golf’s elevated sports bar. BigShots Golf will also offer year-round programming for all ages and private event space for birthday parties, fundraisers, corporate outings, and more. BigShots Golf should open by the end of Q2 2024.
Grand Prairie Mayor Ron Jensen says the city is developing the EpicCentral entertainment district to be a top destination for entertainment in DFW.
Jensen said the addition of BigShots Golf the city’s roster of current and “soon-to-open offering of entertainment options in the corridor is a great addition.
BigShots Golf sees the new area is a prime location for its facility.
“BigShots Golf will fit perfectly in this expansive new entertainment venue as a family, social, golf and fun destination for those new to the game or experienced players looking for an alternative challenge,” said Invited CEO David Pillsbury. “With the development of Bass Pro Shops and Andretti Indoor Karting and Games, we’re thrilled to be a part of such an incredible new area.”
EpicCentral is also home to a water park, a recreation center, an all-inclusive playground, and more
EpicCentral is home to Epic Waters Indoor Waterpark, The Summit recreation center for adults ages 50+, The Epic, and Playgrand Adventures, an all-inclusive playground. Its amenities include five lakes, a grand lawn, boardwalk, and pad sites for future retail opportunities.
The adjacent Mayfield Groves development will be a mix of walkable living and retail, developers said.
“Mayfield Groves is a project under the TA Land Fund, and we have already experienced a great deal of interest from the market. Initially we re-zoned the property adding a multifamily component to create walkability, followed by the upcoming openings of these two well-known major brands anchoring the development,” TA Land Fund Managing Director Charlie Anderson said in a statement.
TA Land Fund said that Bass Pro Shops will build a 100,000-square-foot Outdoor World destination superstore, which will be its fifth location in the North Texas region and 15th in Texas.
The company said that the store’s Tracker Boats & ATV Center showroom will display industry-leading boat and ATV brands including TRACKER, Nitro, SUN TRACKER, Regency, Tahoe, Ranger and TRACKER Off Road.
Andretti Indoor Karting and Games’ new 96,000-square-foot facility will feature an indoor climate-controlled kart track, arcade, virtual reality games, laser tag, and duckpin bowling. The opening of Andretti Indoor Karting and Games is planned by the end of first quarter 2024 and Bass Pro Shops will follow in the late spring of 2024, TA Land Fund said.
City is ‘selectively’ building out its EpicCentral corridor
“Our staff is pleased with our partnership with BigShots Golf, a North Texas company who will be developing their flagship facility here in Grand Prairie,” Grand Prairie City Manager Steve Dye said in a statement. “We look forward to building relationships with BigShots Golf, Bass Pro Shops, and Andretti Karting and Games, as we continue to selectively build out our EpicCentral corridor along State Highway 161.”
TA Land Fund says that 5.8 acres remain for restaurant development in the 50-acre Magroves project, which has 530 multifamily units located on the 161 Tollway and Forum Drive.
There are three pad spaces available for incoming restaurants with the option to combine pads spanning from 1 to 3 acres, the company noted.
“Mayfield Groves has seen so much momentum with its mega attractions like Bass Pro Shops, making the region a credible and desirable destination in the DFW metroplex for entertainment and visitors,” John Hutchinson, vice-chairman and global head of origination at Trez Capital, said in a statement.
Hutchinson says the property’s central location in DFW along the 161 Tollway is a “game changer.”
Another Grand Prairie development is in the works
Anderson says the project is the TA Land’s second in Grand Prairie. “The city has been instrumental in the success we have seen to date, helping us pull the project together,” he said.
Anderson said the joint venture has another development planned for Grand Prairie.
“The collaborative approach with the city on Mayfield Groves leaves the door open for TA Land Fund’s next development in Grand Prairie, Southgate, that is similarly anchored by a completed, two-phase 752-unit luxury multifamily project,” Anderson said.
Anderson says the development has welcomed its first retail tenant, Spec’s, “to what will be the largest retail development site in the South 360 Tollway area.”
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