AT&T reportedly will make streaming its primary TV source with five years.
Dallas-based AT&T Inc. (NYSE: T) intends to make its online streaming service, DirecTV Now, the main video platform within three to five years, Bloomberg reported.
Citing sources, Bloomberg said that AT&T, the largest pay-TV provider in the U.S., has been working for more than a year to construct as video-delivery system capable of carrying multiple live feeds to its broadband-connected customers.
That would eliminate the need for a satellite dish or a cable hookup in five years or less, according to the report.
AT&T bought satellite TV provider DirecTV last year for $48.5 billion, and it has been looking for ways to take on such online-only competitors as Netflix Inc. and Amazon.com. Those companies has lower-priced alternatives to AT&T’s services.
Bloomberg said that so far in 2016, AT&T has lost more than 100,000 television customers.
While the price of the DirecTV Now service has been finalized, it initially will stream free as AT&T targets budget-minded customers.
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