Universal is pulling back the curtain—just a little more—on what to expect at its first U.S. theme park designed just for families with young kids, opening in Frisco in 2026.
In its latest update, Universal Destinations & Experiences revealed new details about the seven themed lands coming to the 97-acre Universal Kids Resort. Each land is built around interactive play, character-driven fun, and spaces where kids can explore at their own pace.
“We envisioned this park through the unbridled creativity of kids where infinite imagination, curiosity, and free-spirited play were core to our design philosophies,” said Brian Robinson, EVP and chief creative officer at Universal Creative. “It produced a park that’s pure joy and an absolute celebration of what it is to be a kid.”
See details in seven themed lands
DreamWorks’ Shrek’s Swamp
A water-logged playground featuring Shrek’s onion carriage and play zones like Swamp Rompin’ Stomp and Splash & Smash

DreamWorks’ Shrek’s Swamp invites families into a waterlogged ogre paradise, complete with Swamp Rompin’ Stomp and Swamp Splash & Smash play zones, plus photo ops with Shrek, Fiona, and the iconic onion carriage. [Artist Conceptual Rendering: Universal Destinations & Experiences]
DreamWorks’ Puss in Boots Del Mar
Carnival games, meet-and-greets, and surprises with Puss, Mama Luna, Perrito, and friends.

At Del Mar, kids can meet Puss in Boots, Perrito, and Mama Luna while taking on playful carnival games like El Gato’s Meow and Barriles de Leche in a vibrant town square filled with feline-themed adventures. [Artist Conceptual Rendering: Universal Destinations & Experiences]
Illumination’s Minions vs. Minions: Bello Bay Club
Splash battles between Yellow and Purple Minions, with interactive chaos and plenty of places to play—or watch.

In Bello Bay Club, mischievous Yellow Minions take on unruly Purple Minions in a splashy, water-based battle. The land also includes a meet-and-greet with the Minions and a variety of interactive play areas. [Artist Conceptual Rendering: Universal Destinations & Experiences]
Jurassic World Adventure Camp
Tower climbs, dino encounters, and a panoramic view of the park from the Lookout Towers.

At Jurassic World Adventure Camp, kids will come face-to-face with baby dinosaurs and get a high-flying Pteranodon’s view of the park from the towering Lookout Towers play structure. [Artist Conceptual Rendering: Universal Destinations & Experiences]
DreamWorks’ TrollsFest
Music, dance, glitter, and good Troll vibes with Poppy, Branch, and the full crew.

DreamWorks’ TrollsFest promises a glitter-filled party atmosphere with interactive play zones like Poppy’s Playland and the Trolls Critter Crawl. Music and meet-and-greets with characters like Poppy and Branch add to the high-energy, kid-first experience. [Artist Conceptual Rendering: Universal Destinations & Experiences]
Nickelodeon’s SpongeBob SquarePants Bikini Bottom
Nautical nonsense at Mussel Beach and Pineapple Paradise, plus appearances by SpongeBob, Patrick, and Sandy Cheeks.

Nickelodeon’s SpongeBob SquarePants Bikini Bottom
Families can enjoy undersea fun at Bikini Bottom, where SpongeBob, Patrick, and Sandy await alongside themed splash zones like Pineapple Paradise and interactive beach play at Mussel Beach. [Artist Conceptual Rendering: Universal Destinations & Experiences]
Isle of Curiosity Featuring Gabby’s Dollhouse
The whimsical park entrance, featuring Gabby’s Dollhouse, meet-and-greets, and a daily dance party.

The Isle of Curiosity will serve as the colorful gateway to the resort, where kids can meet Gabby from DreamWorks’ Gabby’s Dollhouse, join a pawsome dance party, and engage with team members trained to encourage playful creativity, including chalk drawing and water blaster fun. [Artist Conceptual Rendering: Universal Destinations & Experiences]
What else?
Other new details also highlight multiple sensory gardens designed for quieter moments and spaces where kids and caregivers can connect. Interactive team members will roam the park encouraging chalk art, water blaster silliness, and creative play on the fly, Universal said in the announcement.
“From blowing bubbles to belly laughs, there will be fun for kids of all ages and interests,” Robinson said.
A colorful 300-room on-site hotel will serve as the entrance to the Universal resort, offering themed accommodations.
Molly Murphy, president of Universal Creative, says the destination made for kids “brings Universal’s signature storytelling to families close to home” in the North Texas theme park.

Beyond baby dino meetups, Jurassic World Adventure Camp includes elevated rope bridges, climbing nets, and thrilling rides, immersing families in an adventurous prehistoric playground. [Artist Conceptual Rendering: Universal Destinations & Experiences]
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