Pei Wei

Irving-Based Pei Wei’s Expansion Plans Include Food Trucks, College Campuses, and Digital-Only Restaurants

by | Feb 27, 2023
Pei Wei Asian Kitchen plans to bring its "wok'd-to-order" dishes to 10 to 15 new locations this year in Texas, Arizona, and Florida, and is expanding its footprint in unexpected places like food trucks, airports, and even inside Kroger Grocery stores. The company has introduced a new "light and bright design" in several new DFW traditional locations, as well as at its first digital location on Dallas' Greenville Avenue.
Pei Wei CEO "J." Hedrick
Q+A: CEO of Pei Wei on the Food & Bev Industry, Leading a Reboot, and How North Texas Has Enhanced Growth
by | Dec 18, 2018
When it came time to relocate Pei Wei operations last year, 'J.' Hedrick says choosing Dallas-Fort Worth was a "no-brainer." Since then, the company has underwent an overall brand shift—doing it all from the new headquarters in Irving.
DI People: Neiman Marcus, CyrusOne, Pei Wei, Southwest Airlines Make Promotions
by | Nov 20, 2018
Also, you’ll find leadership appointments and changes at Apex Clearing, Invitation Homes, and Giordano, Wegman, Walsh, and Associates in this roundup of people news in North Texas.
Pei Wei Pokes at Panda, Hopes to Be “The Wei Forward” With Clean-Label Initiative
by | Oct 15, 2018
The DFW-based restaurant chain has launched its transparency campaign, calling out competitors to reveal their own ingredient labels in a series of cheeky tweets.