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Chef Pii
Chef Pii enjoying Pink Sauce. [Photo: Dave's Gourmet]
Pink Sauce Is Hitting 4,300 Walmart Stores With Help from Dallas’ Dave’s Gourmet
by David Seeley | Jan 11, 2023
Last August, we told you all about Pink Sauce—how Miami influencer Chef Pii invented it and celebrated its shockingly pink wing-drizzling in TikTok videos that quickly went viral. That caught the radar of Dallas-based CPG company Dave’s Gourmet, which refined the recipe and packaging and launched it on a commercial scale. Well, today Dave's announced a major Pink milestone. Walmart has become the exclusive retailer to carry Pink Sauce until July 2023. The rosy-colored sauce will be available in over 4,300 Walmart store locations nationwide and on walmart.com in mid-January, Dave's said.
by David Seeley |
Aug 18, 2022
Dave's Gourmet is known for its super hot Dave's Insanity Sauce, created by Founder Dave Hirshkop (AKA the “Brigadier of Burn”). Now, after getting a strategic investment from Gourmerica Inc. in 2021—along with a new president, David Neuman—Dave's is in the pink. Literally.
The company waded knee-deep into one of the biggest TikTok memes of the summer—'Pink Sauce,' a much-parodied creation from Miami influencer Chef Pii—by partnering to give it an official international CPG launch.
The company waded knee-deep into one of the biggest TikTok memes of the summer—'Pink Sauce,' a much-parodied creation from Miami influencer Chef Pii—by partnering to give it an official international CPG launch.
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