A new restaurant described as “glamorous,” “elegantly timeless” and “female-forward” is set to open March 26 in the Dallas Design District.
Boasting a “striking feminine energy,” EVELYN, a restaurant by Dallas-based Reach Hospitality—known for The Mexican, Black Tap, and Pie Tap—will be located at 1201 Turtle Creek Blvd.
“The idea for this concept actually started with the lounge Room Seven,” Todd Istre, co-founder of Reach Hospitality, said in a statement. “We felt Dallas was missing a luxury space where you could have dinner, dance, and enjoy a full night out all in one spot. We wanted to create something that bridges the gap between an old Hollywood steakhouse and a sophisticated nightlife venue but also very intentionally female-forward, unlike any other steakhouse in town.”
Room Seven at EVELYN. [Photo: Chase Hall]
Reach said the space offers “a transportive dining and nightlife experience” that blends cuisine, drinks, and a vibrant atmosphere infused with disco, rock ‘n’ roll, and dancing.
‘Effortlessly cool’ design
Designed by the design firm ICRAVE, the restaurant aims to transport guests through different eras of entertainment.
EVELYN’s 9,500-square-foot footprint features The Piano Room, an intimate dining room where guests can indulge in expertly crafted steaks and seafood, classic cocktails, and an atmosphere of timeless sophistication. The Ruby Room, the restaurant’s main bar, is “a lively space” featuring 7 to 100 seats. Room Seven, a “sexy and sophisticated lounge,” also featuring 75 to 100 seats, is a late-night haven exuding a high-energy ’70s and ’80s dance floor vibe.
The Ruby Room at EVELYN. [Photo: Chase Hall]
“EVELYN is more than just a restaurant or bar, it’s a destination where nostalgia and modern allure converge, creating a seamless fusion of past and present,” said Lisa Johnson, ICRAVE design manager. “With a design inspired by the bold glamour of decades past, EVELYN is a little bit disco, a little bit rock ‘n’ roll, and always effortlessly cool. Every room reveals a different side of her personality, adding to her aura of mystery.”
“Guests are drawn into her world through carefully curated spaces that radiate energy and an undeniable sense of intrigue,” she added. “You’ll feel her presence in every detail—always familiar yet never seen.”
Room Seven at EVELYN. [Photo: Chase Hall]
Reach Hospitality said that EVELYN’s menu pays homage to the essence of classic Hollywood steakhouses, where nostalgic flavors and modern techniques come together to create extraordinary dishes. Guests can expect premium cuts of meat, superior seafood, timeless martinis, and an array of dishes that complement the space’s elegance and energy.
Dishing on the eats
Tablescape of food offerings at EVELYN. [Photo: Chase Hall]
EVELYN’s full dinner menu is available in Room Seven, and a late-night menu ensures that the culinary experience extends well beyond dinner hours, the company said.
Reach said that the menu offers steaks sourced from the finest ranches and prepared with impeccable care to artfully crafted appetizers such as the Wagyu Cheesesteak Bites, featuring caramelized onions, aged provolone mornay, with shaved black truffle; and the Jumbo Lump Gulf Crab & Avocado Stack – heirloom cherry tomato, pickled onions, sweety drop peppers, shoestring potatoes, and truffle chile crisp.
Tablescape of food offerings at EVELYN. [Photo: Chase Hall]
Guests also will find caviar service featuring Siberian Baerii, Platinum Osetra, and Golden Osetra. Seafood fans will find fresh seafood towers on the menu with options of the Petite or the Grande – each served with fresh horseradish, cocktail sauce, champagne mignonette, drawn butter, and lemon.
EVELYN’s steak selections will showcase such cuts such as the Texas Wagyu Strip, a 14 oz. cut from Rosewood Ranch in Texas; a 22 oz. dry-aged Prime Ribeye from DemKota Ranch in South Dakota; an 18 oz. Kansas City Strip from Allen Brothers; an F-1 Wagyu Tomahawk Ribeye from Australia; and for a taste of Japan, the Japanese Miyazaki A5 Wagyu, cooked tableside on a hot lava rock.
The company said the entrees include the Whole Maine Lobster Linguine – broiled, split, creamy lobster velouté linguine; Bone-in Veal Chop Parmesan with spicy tomato sauce, burrata, and basil pesto; and the Chilean Sea Bass – oven-roasted and served with mushrooms, cipollini onions, blistered cherry tomatoes, and warm buttermilk-dill vinaigrette.
Unique drinks—including a $150 martini
EVELYN’s $150 Price of Fame martini features Nolet’s Reserve Gin, dry vermouth, black truffle bitters, and caviar-stuffed olives [Photo: Chase Hall]
Reach said the restaurant’s drink program is home to classic, era-driven cocktails and a martini program that epitomizes style. The martini selection, priced from $17- $22, spans classic options such as The House martini with Bombay Sapphire gin, vermouth, and white balsamic vinegar to The Vesper with Bombay Sapphire gin, vodka, and vermouth, as well as Martini service for two called the Dirty Duo and more.
One standout cocktail for guests with deep pockets is The Price of Fame, a $150 martini featuring Nolet’s Reserve Gin, dry vermouth, black truffle bitters, and caviar-stuffed olives.
Martinis for two at EVELYN. [Photo: Chase Hall]
The curated cocktail menu evokes the glamour of the ‘60s and ‘70s, the company said, capturing the essence of Hollywood’s golden age.
Handcrafted cocktails such as the Time Stands Still – Gray Whale Gin, Sloe Gin, lemon, Luxardo Maraschino, and lavender honey; the Seven Deadly Husbands – Maker’s Mark, Amaro Montenegro, peach, lemon, foam, bruleed peach; and the Wagyu Manhattan – A5 wagyu washed Michters Rye Whiskey, Amaro Nonino, Foro Rosso, black truffle bitters, are designed to elevate the moment, Reach Hospitality said.
EVELYN offers a carefully selected wine list showcasing the finest New and Old World wines, the restaurant said.
More looks at EVELYN
The Piano Room at EVELYN. [Photo: Chase Hall]
Whole Maine lobster at EVELYN. [Photo: Chase Hall]
Room Seven at EVELYN. [Photo: Chase Hall]
Caviar service at EVELYN. [Photo: Chase Hall]
Chocolate Decadence at EVELYN. [Photo: Chase Hall]
Tablescape of food offerings at EVELYN. [Photo: Chase Hall]
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