Richardson-based Fossil has teamed up with musician, actor, and philanthropist Nick Jonas on a new collection of limited-edition watches that launched last week.

Fossil, a global watch and accessories brand, said each timepiece blends Jonas’ passion for watch collecting, his personal style, and Fossil’s decades-long design heritage to deliver styles that are both timeless and distinctly modern.

“It’s the use of materials that give this collection a distinct personality. They’re exceptionally personal pieces that elevate any look,” Jonas said in a statement. “I’m excited to share my love of watches and this collection with the world.”

Jonas is a lifelong watch enthusiast whose first watch was a Fossil, the company said.

“Nick Jonas has a genuine love for watches and an authentic connection with Fossil brand, it having been his first watch,” Chief Brand Officer Melissa Lowenkron said in a statement. “There’s a sense of nostalgia and personal style he brings to the design—rooted in his own journey—that we know will resonate with fans and collectors alike.”

Jonas has partnered with the brand to mark the full-circle moment with a global campaign, captured in Jonas’ native New Jersey. The campaign was shot by creative director and photographer Anthony Mandler and styled by celebrity image maker Sydney Lopez.

Former Westlake resident

Jonas and his family previously lived in the community of Westlake, which is both in Tarrant and Denton counties. The family sold that home in 2015 after nearly a decade of ownership.

The company said the campaign sees Jonas in iconic styles, participating in activities that marked his childhood such as visiting local diners and going to the bowling alley.

“Collaborating with the Fossil design team has been a dream come true. They were receptive and open to my ideas throughout the entire process,” Jonas said. “I still remember the excitement and pure joy I felt when I purchased my first Fossil watch shortly after one of my early performances. I wanted to capture that feeling for today’s customers and give them styles that feel elevated and luxurious but still embody the nostalgia synonymous with Fossil.”

‘Machine Luxe’ collection

The company said the “Machine Luxe” collection is a reimagined take on our bold and bestselling Machine platform, consisting of seven new watches and two new watch rings. Each style features a statement shaped case and signature knurling, characteristic of the Machine series at large.

The Machine Luxe Sunray Dial watches are available in Blue Vignette and Gold-Toned, featuring finely etched lines that fan out from the center of the dial to create a radiant sunray texture. The Blue Vignette paired with a brown croc-embossed leather strap was a personal request by Jonas, echoing a treasured piece from his own collection.

The Machine Luxe Automatic models elevate the offering with a skeletonized dial that reveals a premium Japanese automatic movement and hand-assembled parts. It’s available in gunmetal and gold-toned, the company said.

Showcasing rich natural materials, the Machine Luxe Stone Dial watches arrive in genuine Malachite, Aventurine, and Marble, the company said. The signature knurling extends onto the bracelet, adding a twist to the classic dress watch silhouette.

Completing the capsule are the Machine Luxe Watch Rings in Gunmetal and Green Vignette. The rings mirror the timepieces’ aesthetic, bringing signature Fossil design details into the brand’s distinct, best-selling watch ring, the company said.

The Nick Jonas x Fossil Collection is available at Fossil.com, all Fossil stores, and premium global retailers beginning in September.

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