Irving-based Falcon Events has been acquired by Chicago-based Experience Pinnacle Live, a premium event experience and technology company for the hospitality and event industry.
“Our team is elated to join Pinnacle Live, as we’re aligned in their commitment to building long-term client relationships,” Falcon CEO Bill Mott said in a statement. “The purpose of Falcon has been to design and deliver event technology at scale; and integrating our services with Pinnacle Live creates customer-focused capabilities that are increasingly essential for a successful event.”
Terms of the acquisition were not disclosed.
Pinnacle Live said that Falcon will combine with its seasoned team, which provides a single source of creative, technical, and logistic solutions for high-profile live events, including conferences, business meetings, brand activations, festivals, sporting, and special events.
Customizing live-event solutions
Joshua Butler (COO) and Bill Mott (CEO) outside the Falcon Events headquarters in Irving, Texas [Photo: Chuck Crosswhite]
Founded by industry veterans in 2021, Experience Pinnacle Live said it creates and executes meetings and live events for the hospitality industry, event organizers, and corporate productions, customizing solutions to ensure the best possible live experience, every time.
“We continue to invest in products and services to enhance our customer experience by combining with the unparalleled talent of Falcon,” Pinnacle Live CEO Eddy Eisenberg said in a statement. “Falcon brings a proven strategy framework and an amazing team, making them the obvious choice for us as we expand our capabilities to better serve our clients.”
Experience Pinnacle said that Falcon’s hybrid production capabilities, digital platform solutions and creative services will enable it to streamline event production, engage audiences effectively, and deliver “seamless live and virtual experiences.”
The company said this acquisition marks yet another milestone in its commitment to lead and revolutionize the live event industry, setting higher standards of excellence that inspire and delight audiences. Experience Pinnacle said that by extending its reach across the event life cycle, the company is better equipped than ever to deliver exceptional outcomes that exceed its clients’ expectations and unlock the true potential of live events.
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