Women’s Technology Coalition has officially launched as a registered nonprofit, with a 501c3 status in its future, and is fueled by a strong leadership team and growing advisory board.

Made up of individuals and Coalition Partners, WTC’s mission is to support and activate women in their careers as well as further prove that “collaboration breeds innovation,” as WTC founder Bri Crow puts it.

The organization’s leadership itself proves it, Crow said. They come from advertising, finance, UX/design, entrepreneurship, branding, and talent acquisition — each understanding technology is increasingly at the core of their work.

The leadership team, from left: President and Founder Bri Crow, Tracey Kelly, VP: Renee Brooks, Treasurer; Denielle Waite, Fatima Alam, and Ashley Elliott.

WTC’s growing list of Coalition Partners include: Project Management Institute of Fort Worth, Sharks In Heels, Project UX, North Texas Blockchain Alliance, Women Advancing Technology Together, Society of Hispanic Professional Engineers, Bold Idea, and the Technology Ball.

“I’m fostering a community that will be welcoming and a tangible resource for professional women, as well as our allies, to level the playing field and succeed in our careers not only incrementally, but exponentially.”

Bri Crow

“Partners and resources like the career insight and podcasts from Develop[Her] are vital for our success so we can learn from each other and elevate our potential,” Crow said. 

As Crow describes it, “I’m fostering a community that will be welcoming and a tangible resource for professional women, as well as our allies, to level the playing field and succeed in our careers not only incrementally, but exponentially.”

Several individual moments with a common thread collectively catalyzed forming the organization to attract the traditionally technical such as engineers and developers as well as professionals who are successfully leveraging technology outside of the tech departments. Crow saw it worked best when she was formerly producing events for Women in Technology International Dallas and started forming relationships learning from the leadership of other specialized communities and meetups.

“Just like with DevOps and Agile methodologies, it’s a mindset that you’re no longer blindly building something and then handing it over the fence. We as organizations and communities can work together more closely to adapt, iterate, and build faster,” Crow said. “I think it’s important to not only excel in our own areas of expertise, but to also respect the importance of a united conversation.”

“I think it’s important to not only excel in our own areas of expertise, but to also respect the importance of a united conversation.”

Bri Crow

By day, Crow is responsible for client acquisition as a senior technical business development manager with Zyston, an emerging tech company with end-to-end information security solutions. Her background is in technical staffing and she has been able to use her experience from understanding the market, as well as the talent supporting it, to get a holistic perspective of how to connect professionals for the betterment of business. 

WTC has a goal of doing just that, as well as creating visibility for the younger generations to understand the vast opportunities technology can provide.

Its website has launched and it will have a premiere event on Oct. 26 in Addison.

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