Dallas’ MPK Equity Partners Invests in Minneapolis-Based NewlyNamed

When you get married, divorced, or simply want to change what you sign on the dotted line, NewlyNamed can streamline your name-change process. MPK's investment in the startup is its eighth in a founder-owned business since the firm's 2015 founding.

Dallas-based private equity firm MPK Equity Partners has made a strategic investment in Minneapolis-based NewlyNamed, a provider of tech-enabled solutions streamlining the name change process for people who get married, divorced, or have other reasons to change what they sign on the dotted line.

MPK Equity Partners said the deal positions the company for accelerated growth. Founded in 2019 by Colie and Andy Christensen, NewlyNamed has grown year-over-year and emerged as the market leader in the legal name change industry.

“Andy and I view this partnership with MPK as an enhancement of and catalyst for all we exist to do for our customers at NewlyNamed,” Colie Christensen said in a statement. “This partnership with MPK better positions our service offerings and will assist more customers with the headache that can be changing one’s name.”

Details of the investment were not released.

NewlyNamed is MPK’s eighth investment in a founder-owned business since the firm’s launch in 2015.

NewlyNamed is a one-stop solution for people navigating the name change process

NewlyNamed said its innovative platform streamlines the traditionally burdensome and complex name change process, making it efficient and enjoyable for its customers. NewlyNamed is a one-stop solution for individuals navigating the name change process across various scenarios, including marriage, divorce, court orders, and more, in all U.S. states, the company said.

MPK Equity Partners, known for its strategic investments in high-growth, primarily consumer-facing companies, said it recognizes the value of the NewlyNamed solution.

The firm said that the partnership aligns with its founder-focused and partnership-oriented investment approach and understanding of the female-customer.

“NewlyNamed is a gift to anyone embarking on their name change journey,” Caroline Stevens of MPK and NewlyNamed board member, said in a statement. “Andy and Colie have created something remarkably efficient, and we are excited to support them and the company’s growth. Changing your name is not only difficult, but it is also personal. Trust is at the core of the NewlyNamed service offering and we are excited to partner with Andy and Colie to continue to provide the highest quality service in the market to its customers.”

MPK said it remains interested in partnering with other female-focused service brands across all life stages—marriage, health & wellness, motherhood, and more.

Get on the list.
Dallas Innovates, every day.

Sign up to keep your eye on what’s new and next in Dallas-Fort Worth, every day.

One quick signup, and you’re done.  

R E A D   N E X T

  • Dallas-based Cypress Growth Capital is defying norms in the funding landscape. Not your traditional venture capitalist, this trailblazing firm hit a landmark with its 50th portfolio investment—and fourth major play this year—a $4 million stake in medical records disruptor, ChartSquad. Managing Director Vik Thapar peels back the curtain on the firm's unique model, which fosters rapid growth without diluting entrepreneurial control.

  • Blake Marggraff of CareSignal

    Called Radian, the solution is powered by Lightbeam’s health equity AI engine and requires only a ZIP code to aggregate clinical and social data across more than 4,500 factors. It gives providers an executive-level view of health disparities within a community.

  • The $3.3 billion is coming to Texas under the federal Broadband Equity, Access, and Deployment Program. The deadline for Texas to submit its initial proposal for spending the funds is December 27—and the last day for public comment is today (Monday, December 4).

  • incubator

    LineLeader ChildcareCRM says its childcare platform empowers businesses to grow enrollment, boost family engagement, and simplify center management. The investment from L.A.-based Marlin aims to "accelerate its product development, expand its market reach, and deliver even greater value to its customers."

  • Dallas' Energy Transfer Acquires Crestwood Equity Partners for $7.1B

    Dallas-based Energy Transfer LP has agreed to acquire Houston-based Crestwood Equity Partners in an all-equity transaction valued at roughly $7.1 billion. Included in the deal is the assumption of $3.3 billion of debt, based on the closing price on Aug. 15, Energy Transfer said. The deal is expected to close in the fourth quarter. Upon closing, Energy Transfer said that Crestwood common unitholders are expected to own roughly 6.5% of Energy Transfer’s outstanding common units. Crestwood is a publicly traded master limited partnership that owns and operates midstream assets primarily in the Williston Basin, Delaware Basin, and Powder River Basin,…