Katie Sperry has been named Dallas Children’s Advocacy Center’s new chief advancement officer, the agency announced.
In this role, she will strategically increase and develop its overall capacity for fundraising and marketing programs by enhancing donor engagement and development, community partnerships, volunteers, and in-kind donations programs.
She oversees all strategic planning, development, and marketing efforts for DCAC, the agency said.
DCAC said that Sperry is a critical member of the multidisciplinary team, whose role is essential to enhance awareness and educate the community about DCAC’s mission to ensure an efficient and cohesive continuum of life-changing services for the most vulnerable children in our community.
DCAC said that Sperry will oversee:
- · Fund development
- · Volunteer and in-kind donations program
- · Marketing strategies
- · Team leadership
Sperry brings nearly 20 years of experience connecting donors to organizations and their mission to ensure lifetime engagement. Most recently she was chief development officer at The Family Place where she oversaw a $13 million development budget, donor stewardship, development operations, and marketing and communications.
Sperry was the vice president of strategic relationships at the American Heart Association, an organization she served for seven years in various roles, including vice president of development in charge of social campaigns.
While at the American Heart Association, Sperry raised more than $35 million for the organization. Sperry also was development director at the Dallas Zoo and spent eight years at the March of Dimes, serving in various roles.
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