Communities Foundation of Texas Kicks Off North Texas Giving Day With Mightycause, a New Digital Platform

North Texas Giving Day lasts more than a day—it runs September 1 through 22—and registration begins now. To get both nonprofits and North Texans ready for the 14th annual event, the Communities Foundation of Texas is partnering with software company Mightycause for a new fundraising platform this year.

“We want to continue to grow the spirit of giving by engaging and activating more donors as each individual gift, no matter the size, helps the collective,” says a CFT senior VP.

While the annual North Texas Giving Day is still a few months off, the “season” leading up to it is getting into gear.

In anticipation of the charitable day, the Communities Foundation of Texas is putting out a call for local nonprofits to register. And it’s announced a new tech tool to help North Texans find the right organizations to donate to.

“We want to continue to grow the spirit of giving by engaging and activating more donors as each individual gift, no matter the size, helps the collective,” said Monica Christopher, senior VP and chief giving and community impact officer at the CFT, in a statement.

The North Texas Giving Day “takeover” of the North Texas skyline in 2021. [Image: Kim Leeson/CFT]

Charitable technology

For the annual Giving Day’s 14th year, the CFT is partnering with Virginia-based software company Mightycause, which runs a fundraising platform for nonprofits. In addition to helping organizations manage their fundraising efforts for Giving Day, residents will be able to use the platform to find organizations that align with their passions and values to donate to.

Donors can also use the NorthTexasGivingDay.org platform.

“Each year thousands of donors show up for our community nonprofits and this year, we want to help all donors—those who have participated before and those that may participate for the first time—identify their unique passions and make gifts that can help make our communities safe spaces to be well, be happy, and be whole,” Christopher said.

Nonprofits raised $66M last year

SCHEELS celebrates North Texas Giving Day at Grandscape in The Colony in 2021. [Image: Kim Leeson/CFT]

Last year, nearly 3,500 nonprofits from across 20 counties took part in North Texas Giving Day, raising a record-breaking $66 million. Overall, the CFT said more than $440 million has been raised by the event since its inception.

Registration for this year’s North Texas Giving Day is now open, with applications due by August 15. Longer than the name implies, North Texas Giving Day kicks off on September 1 and runs through September 22.

This year, Amazon has rejoined as an event sponsor. Alongside the CFT, the e-commerce giant will be awarding prizes and making “surprise deliveries” to participating nonprofits, in addition to energizing its local team to participate in the event.

Amazon is returning as this year’s presenting sponsor — and plans to award even more prizes. Last year, the e-commerce giant delivered gift baskets to local nonprofits, like this “surprise and delight” delivery to the Chris Howell Foundation. [Photo: Daniel Clayton]

“While we’re an international organization, we know the importance of giving back to the communities where thousands of our employees work and live,” said Vickie Yakunin, Amazon’s head of community affairs for the Dallas region, in a statement. “We’re proud to play a part in strengthening the North Texas community by supporting the nonprofits that do such critical work in making it a better and more equitable place for all.”