Visit Fort Worth

The Last Word: Ken Schaefer on Fort Worth’s ‘Unique’ Collection of City Nicknames

by | Sep 6, 2024
Most cities are fine with one famous nickname. But Fort Worth stands apart by having a lengthy string of sobriquets, including the ones scattered across the skyline above. Schaefer, who's worked with the city on past marketing campaigns, told Fort Worth Report this stem's from the city's "unique" desire to nurture several brand identities.
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Fort Worth City Council Will Vote on $21.4 Million Tourism Contract to Boost Sporting Events and Film Production
by | Apr 10, 2023
The city said the five-year contract renews support for Visit Fort Worth’s mission to raise awareness via marketing and media exposure, and deliver economic impact by securing sports events and conventions. The Fort Worth City Council is scheduled to vote on the contract at its April 25 meeting.
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How Visit Fort Worth Got Jimmy Stewart, Who Passed Away in 1997, to Voice Its New Ad Campaign
by | Feb 22, 2023
A new marketing campaign from Visit Fort Worth is called "The Unexpected City"—and a very unexpected voice is at the heart of it: legendary Hollywood actor Jimmy Stewart. Stewart passed away in Beverly Hills back in 1997. So how could a 2023 ad campaign snag the voice of an actor who's been gone for decades? Well, doggone it, hold your horses and you'll find out.
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South by Southwest
Here’s Which North Texans You Should Watch for at SXSW
The South by Southwest Conference and Festivals officially starts Friday, and though all the happenings are in Austin, there’ll be plenty of North Texas presence.
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