Teton Ridge

Western Sports & Entertainment Co. Teton Ridge Names New Executive Chairman to Form an Office of the CEO

by | Nov 4, 2025
Shawn Colo brings a two-decade track record of success as an operator, investor, and entrepreneur building and growing businesses to Fort Worth-based Teton Ridge, which owns The Cowboy Channel and the Cowgirl Channel.
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Fort Worth’s Teton Ridge Acquires The Cowboy Channel and Lassoes The Cowgirl Channel, Too
by | Nov 20, 2024
A leader at the intersection of Western sports and entertainment, Teton Ridge has acquired the properties from Omaha-based Rural Media Group. "This is a defining moment that solidifies Teton Ridge as an authority in Western sports and storytelling," CEO Deirdre Lester said.
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North Texas-Based Teton Ridge Signs ‘Largest Ever’ International Broadcast Deal for Western Sports
by | Jan 12, 2024
Weatherford-based Teton Ridge, an omnichannel brand focused on multiple facets of the American West, calls the agreement "the largest international broadcast rights deal in the history of American Western sports." U.K-based DAZN said it will use its global reach to bring the broadcasts to users worldwide. 
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