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Richard Edelman
Clockwise, from left: Pedro Lerma, Luis Miguel Messianu, Richard Edelman, and Carla Santiago are the collaborative force behind MEL. [Photo: MEL]
Dallas Ad Man Pedro Lerma Launches MEL Communications Agency with NYC & Miami Partners
by Lance Murray | Sep 21, 2023
MEL (Messianu/Edelman/Lerma) said it will provide expertise in earned-centric media, creative, and digital solutions, through a distinct Latino lens that enables it to develop creative campaigns that represent the cultural traditions and modern lifestyle experiences of bilingual and bicultural Latinos.
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Trending
North Texas is a big place, with plenty to do, see, hear, and watch. We scour the internet every week to find events and activities for you. As always, things may change at any time, so be sure to check the official website or registration page for the latest details....
The University of Texas at Dallas (UT Dallas) is increasingly recognized as a leading hub of innovative research and technological advancement. Among its most significant contributors is Dr. Walter Voit, whose work has been pivotal in several transformative fields, including flexible electronics, neuroscience, 3D printing, and artificial intelligence (AI)....
Veteran financial executive Kristin MacCarthy has been appointed chief financial officer of Dallas-based growth advisory firm SBI Growth.
MacCarthy brings more than 25 years of financial leadership experience across multiple industries to her new position, including commercial real estate, telecommunications, and distribution, and she will oversee SBI Growth’s financial strategy to support its continued growth and value creation for clients....
Veteran leader Ryan O’Hara has been appointed chief executive of Southlake-based global tech protection and support provider Likewize, succeeding Rod Millar, who has served as CEO since 2019.
The move follows a majority investment in Likewize in October by Genstar Capital....
Carrollton-based remote patient monitoring company VitalTech has been acquired by New York-based CoachCare, a remote patient monitoring and virtual health company, for an undisclosed amount.
CoachCare said the acquisition represents its eighth acquisition since 2023....
