HTeaO

Fort Worth-Based HTeaO Launches Tea‑Based Energy Shots

by | Mar 26, 2024
If regular iced tea doesn't give you enough get-up-and-go, leading iced tea franchise HTeaO has something new to help you get got-up-and-going. The shots are offered both "straight" and as "tea toppers" for an extra kick of energy. Here's what gives the shots a "natural" edge over other energy drinks.
MORE
Retail Re-volution: The Experience Economy and ‘Eatertainment’ Are Unexpected Bright Spots
by | May 15, 2023
Dive into the trends reshaping the retail industry so this year, as spotlighted in recent reports from commercial real estate firm JLL. With insights from JLL Dallas' Rob Franks, discover how next-gen retail concepts are steering the sector towards an exciting future, and how small businesses are proving to be critical drivers of this transformation.
MORE
Fort Worth’s HTeaO Taps Retail Industry Veteran as President
by | May 9, 2023
Fort Worth-based HTeaO said that Heath Nielsen will enhance its already positive, industry-leading unit level economics to help its franchisees find even greater success, and he will drive exponential franchise growth by attracting aspiring and existing entrepreneurs throughout the country. The new president has previously held executive positions at several notable companies including Black Rifle Coffee Co., Just Food for Dogs, Nestle Coffee Partners' Starbucks division, and Sony Corp.
MORE
Fort Worth-Based HTeaO Gets Growth Investments from Two Dallas PE Firms
by | Jan 12, 2023
Fort Worth-based HTeaO is quenching thirsts with "ultra-premium" iced teas and coffee at 68 locations in five states, with 93 units currently under construction. This week, Dallas-based Crux Capital and Trive Capital both decided to have a taste—by getting a minority stake in the company. HTeaO currently offers 26 flavors of fresh-brewed iced tea, from Root Beer to Sweet Blueberry Green to Sweet Turbo Citrus Energy Tea and more.
MORE