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Frisco
Image: Tidal League
Athlete-Driven Media Co. Tidal League Expands to Frisco With New Studio at The Star
by Lance Murray | Nov 4, 2025
Canada-based Tidal League said its new studio in Frisco represents "a transformative step" in its U.S. expansion. The media company's content includes the popular YouTube talk show "To the Baha," which is hosted by three former Dallas Mavericks.
by Lance Murray |
Oct 29, 2025
VerifyID.ai delivers a simple, flexible, and secure digital identity verification platform with built-in fraud prevention, MTX Group said. The acquisition comes just weeks after after MTX launched MTX Ventures, an investment arm focused on backing early- and mid-stage companies in the enterprise AI space.
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by David Seeley |
Oct 29, 2025
Wiley X opened its HQ in Frisco in 2023 after relocating from California. Now it's opened the doors of its first-ever Wiley X Pro Shop at the same location, with some sunglass styles meeting U.S. military MIL-PRF-32432 (GL) standards for ballistic eye protection.
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by Quincy Preston |
Oct 15, 2025
From Shrek’s Swamp to the Isle of Curiosity, Universal is revealing more of what’s in store at its Frisco theme park opening in 2026. Take a peek inside the seven lands built for nonstop fun.
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Steven E. Pratt, MD
Magellan Health Promotes Executive to Chief Medical Officer
by Lance Murray | Oct 3, 2025
With a new CEO, new federal president, and now a new CMO, the Frisco-based behavioral health company continues to evolve in 2025. Magellan is also expanding its reach in digital access, pediatric care, and crisis response.
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by Lance Murray |
Sep 4, 2025
Ray Harrison was previously chief marketing officer at Frisco-based Cal's Convenience, where he led marketing, merchandising, category management, loyalty programs, and communications for more than 500 retail locations.
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by David Seeley |
Aug 26, 2025
The mega-deal will combine two global coffee brands and create two separate entities—a standalone beverage company headquartered in Frisco and the world's largest pure-play coffee company based in Burlington, Massachusetts and Amsterdam, the Netherlands.
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by Lance Murray |
Aug 20, 2025
NTXIA, Frisco, McKinney, Plug and Play, and Curiosity Lab are teaming up again for the 2025 Smart Cities Global Startup Challenge. Five international startups will pitch live for a shot at funding, U.S. pilots, and real-world deployment opportunities. Applications are open now and close Sept. 10.
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Composite image: Regal/iStock
Dude Perfect Partners with Regal Cinemas To Launch Movie Based on Their ‘Hero Tour’
by Lance Murray | Aug 5, 2025
The "eventized" theatrical experience will get an L.A. premiere before launching in hundreds of movie theaters worldwide from Sept. 26 through Oct. 9.
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by David Seeley |
Jun 26, 2025
Flytrex has been delivering restaurant food by drone in North Texas since 2022. Now, thanks to a new partnership with DoorDash, it's packing its high-capacity drones with food from "dozens" of local and national restaurants—and flying orders to parts of Frisco and Little Elm. And more DFW sites are coming soon.
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by Lance Murray |
Jun 18, 2025
“These funded improvements will connect people who choose walking and bicycling as modes of transportation to schools, transit services, and major hubs of employment in the Dallas-Fort Worth area,” said Kevin Kokes of the North Central Texas Council of Governments.
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by Lance Murray |
May 6, 2025
The deal builds on a long-standing partnership, aiming to enhance dental membership plans through Wellfit's technology.
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The mayors of Frisco and McKinney took part in a groundbreaking ceremony for a $61 million recycling facility in Frisco. [Photo: City of Frisco]
Austin Company Breaks Ground on $61M Recycling Facility in Frisco
by Lance Murray | Mar 19, 2025
Circular Services said the facility will serve as a "circularity campus," able to house a variety of material management services for municipal and commercial customers in McKinney, Frisco, and surrounding communities.
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by Quincy Preston |
Feb 25, 2025
What do you get when you combine a giant smoke-ring cannon, a chocolate-covered bone-in ice cream, and an 80,000-square-foot facility that its CEO describes as a "sports lover's Barbie Dream House"? The answer: A tour of Dude Perfect's jaw-dropping new headquarters in Frisco at The Star Business Park.
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by Lance Murray |
Feb 24, 2025
Opening next year, the resort will feature lands themed around kid-favorite characters including DreamWorks Animation’s Shrek, Puss in Boots, Trolls, and Gabby’s Dollhouse; Nickelodeon’s SpongeBob SquarePants; Illumination’s Minions; and Jurassic World.
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by Lance Murray |
Feb 4, 2025
PepsiCo's free Party Pack—which will include Doritos, Tostitos dips, and Pepsi Zero Sugar—will be delivered to eligible Frisco residents by Wing drones Feb. 8-9, in time for the Super Bowl matchup of the Chiefs vs. the Eagles.
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