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franchises
"I’ve spent the last 16 years in this business, from starting as a waiter at a Friendly's Restaurants to owning and operating more than 30 locations across the East Coast," Kohli said on LinkedIn. "Now, I’m leveraging that experience by stepping into a new role as Chairman of the Board at BRIX Holdings." [Photo: Amol Kohli]
Expansion Ahead: Dallas’ BRIX Holdings Acquired by a Leading Friendly’s Franchisee
by Lance Murray | Jul 22, 2025
The acquisition includes the purchase of Friendly's, Clean Juice, Orange Leaf, Red Mango, Smoothie Factory + Kitchen, Souper Salad, and Humble Donut Co. Amol Kohli, leader of the group acquiring BRIX, began his career as a 15-year-old Friendly's waiter.
by Lance Murray |
Jan 8, 2025
Berkley Simmons, an operating partner since Greenridge Growth Partners’ 2023 investment, becomes CEO of ServiceMinder as founder John Keene transitions to Chief Technology Officer to focus on product innovation.
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by Lance Murray |
Sep 13, 2024
As the fast-growing specialty cake brand aims for 1,000 locations by 2027, the company looks to turbocharge its operations and franchise growth.
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by Lance Murray |
Aug 23, 2023
After recently debuting its robot pizza concept, Brix has unveiled a "first-of-its-kind" Smoothie Factory + Kitchen concept and added a seasoned exec who expanded Shipley's by 100+ locations. His inaugural initiative? Crafting a new Friendly's "2.0" prototype store to ignite growth.
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![Erica Kosemund, Chief Brand Officer, Choctaw Nation of Oklahoma; Gillian Breidenbach, Chief Partnership Officer, North Texas FWC Organizing Committee; Chief Gary Batton, Chief of Choctaw Nation of Oklahoma; Monica Paul, Executive Director of Dallas Sports Commission and President of North Texas FWC Organizing Committee; John Hobbs, Senior Executive Officer of Communications, Choctaw Nation of Oklahoma; and Heidi Grant, Senior Executive Officer of Commerce Administration, Choctaw Nation of Oklahoma, celebrate Choctaw Casinos & Resorts becoming an Official Dallas World Cup 2026 Host City Supporter. [Photo: North Texas FWC Organizing Committee/Choctaw Casinos & Resorts]](https://s24806.pcdn.co/wp-content/uploads/2025/12/FIFA-Choctaw-dec-2025.jpg)
