doritos

Unleashed Brands Hires Former Burger King, Mountain Dew Exec as Its CMO

by | Feb 24, 2025
Marketing industry veteran Pat O'Toole is the former chief marketing officer for Burger King US & Canada. He previously served as CMO at Mountain Dew, overseeing PepsiCo Beverages North America's "Flavors" portfolio.
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Trailblazing Frito-Lay and Schneider Make History With First Third-Party Electric Truck Shipment for PepsiCo
by | Apr 13, 2023
The cross-industry partnership sets the stage for expanding low- or zero-emissions vehicle use in third-party transportation, revolutionizing the logistics industry.
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Snack Strong: Frito-Lay’s New $5M Doritos Campaign Is Amplifying the Voices of Black Founders and Creators
by | Jun 28, 2021
As part of Doritos' new SOLID BLACK initiative, seven Changemakers will each receive $50,000 and the chance to share their stories on all of the brand's public channels, which includes limited-edition chip bags. Doritos is also committing $100,000 to nonprofit civil rights organization National Urban League.
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Doritos Blaze
Doritos Blaze, Busta Rhymes Team for Hip-Hop Music Contest
by | Jul 17, 2018
The "Blaze the Beat" contest looks to give an aspiring hip-hop artist a "major breakthrough," with a $50,000 prize and an opportunity to perform at an upcoming music festival.
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