Consulting is dead

The Last Word: The Message (in a Tiny Coffin) That Dallas’ Embark Is Sending to CFOs Nationwide

by | Apr 30, 2024
Embark said it would cap things off by staging a “funeral procession” through New York City, with a hearse adorned in ornate floral arrangements spelling ‘RIP Consulting.'” 
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Dallas-Based Embark Declares ‘Consulting is Dead,’ Will Send Mini‑Coffins to CFOs Nationwide
by | Apr 23, 2024
From its 17 offices across the U.S., business consulting firm Embark aims to shake up a "tired" $300 billion industry by replacing the reigning "rise-and-grind culture" with a focus on happiness. With an ad in Tuesday's Wall Street Journal and mini-coffins on the way to CFOs nationwide, the firm is looking to kill it—in more ways than one.
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