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Connor Pardoe
George Killebrew has been named Chief Revenue Officer of the United Pickleball Association [Photo: United Pickleball Association]
United Pickleball Association Taps Ex-Mavs Exec as Chief Revenue Officer
by Lance Murray | May 31, 2024
George Killebrew, a mastermind behind the Dallas Mavericks' top-tier revenue generation and former Major League Rugby Commissioner, has joined the United Pickleball Association (UPA) as chief revenue officer. The UPA, which oversees the Carvana PPA Tour and Major League Pickleball, taps into Killebrew’s 20 years of experience as one of Mark Cuban's key executives to revolutionize the fast-growing sport of pickleball.
by Lance Murray |
Mar 1, 2024
The merger combines the leading individual bracket-style tour and team-based professional pickleball formats, with the PPA Tour and Austin-based MLP retaining their distinct brands and their unique formats. The consolidation is backed by a $75 million investment from multiple parties. Here's who's backing it—and where pickleball could be going next.
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by Lance Murray |
Mar 10, 2023
The tournament is moving from Indian Wells Tennis Club in California to Invited's Brookhaven Country Club in Farmers Branch. To be held November 4-12, it will an increased capacity, with more than 3,500 amateur players and all of pickleball’s top pros set to compete on up to 65 courts.
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