campaign

50 Days/50 Drops: Plano-Based Rent‑A‑Center Unveils New-to-Its-Line-Up Luxury Brands

by | Jul 24, 2023

Rent-A-Center Inc., the Plano-based rent-to-own company, is introducing an innovative strategy as part of its 50th-anniversary celebration. A 50-day campaign called “50 Days, 50 Drops,” aims to expand its brand by offering luxury products for rent from brands never-before-seen at RAC.

This move is a departure from RAC’s traditional offerings.

The pioneering company is known for its tech-driven and flexible leasing solutions for household goods and electronics....

MORE
Dallas Mavs, Stars, and Zoo Team With Dallas County Health for #NTXDoesItRight
by | Jul 31, 2020
The new full-fledged, mask-wearing campaign “could not be more needed in our community,” says creative partner Jackson Spalding.
MORE
New Digital Resource Library from Lyda Hill Philanthropies’ IF/THEN Initiative Promotes Women in STEM
by | Jul 30, 2020
The IF/THEN Collection aims to inspire girls to become scientists and engineers because they are 'exciting, relevant, and cool.'

As part of the project's kickoff, IF/THEN will offer a $1 million matching fund for teachers and a $650,000 grant program for science and technology centers and museums.
MORE