Bob Jordan

Southwest Airlines Invests in Startup That’s Turning Corn Waste into Jet Fuel

by | Jun 1, 2022
As part of a Department of Energy-backed effort, Dallas-based Southwest Airlines is investing in SAFFiRE Renewables, a new startup that aims to turn corn waste into sustainable aviation fuel. Once the product is fully tested, SAFFiRE says about 7.5 billion gallons of sustainable aviation fuel could be produced by 2040. Southwest CEO Bob Jordan calls the technology "game-changing."
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Southwest Airlines Will Invest $2 Billion on In-Flight Upgrades
by | May 12, 2022
With leisure air travel bouncing back big time—and more corporate fliers buckling in again—Southwest is investing in "the next generation of customer experience" over the next five years. That includes everything from a new Bloody Mary mix to Wi-Fi upgrades, expanded entertainment, bigger space bins, flight flexibility and more.
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