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Bob Jordan
The key phrase, “life, liberty and the pursuit of happiness” from the Declaration of Independence appears on the aircraft. [Photo: Southwest]
Southwest Airlines Unveils Plane Celebrating America’s 250th Anniversary
by Sandra Engelland | Apr 28, 2026
Independence One will officially join the fleet on Wednesday with a flight from the airline's hometown in Dallas to Philadelphia, the birthplace of the Declaration of Independence and the U.S. Constitution.
by Lance Murray |
Jan 10, 2025
A pair of longtime leaders at Dallas-based Southwest Airlines Co. announced they plan to retire, effective April 1. The departing managers—Executive Vice President and Chief Financial Officer Tammy Romo and Chief Administration Officer Linda Rutherford—both are much-lauded executives who’ve been with the company co-founded by Herb Kelleher for more than three decades....
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by Lance Murray |
Sep 26, 2024
Dallas-based Southwest detailed new policies during its Investor Day today, including a transition to assigned seating, premium seating options, boarding with upgrades, and more. Today's announcements—including the addition of former Spirit Airlines CEO Robert Fornaro as a new board member—come amid pressure from active investor Elliott Investment Management.
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by Lance Murray |
Sep 13, 2024
Southwest said that investor Elliott Investment Management LP was invited to participate in refreshment efforts and other corporate governance changes. Southwest said it intends to continue a constructive engagement with Elliott toward a collaborative resolution in the near term.
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Jason Van Eaton (left) and Jeff Novota [Photos: Southwest Airlines]
Southwest Airlines Announces Leadership Updates
by Lance Murray | May 3, 2024
Southwest Airlines said that Jason Van Eaton is being promoted to EVP, chief regulatory & corporate affairs officer, and Jeff Novota is being promoted to vice president general counsel & corporate secretary.
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by Lance Murray |
Apr 5, 2024
The board of directors of Dallas-based Southwest Airlines disclosed in the company’s proxy statement that 14 candidates have been nominated to stand for election at its Annual Meeting of Shareholders on May 15....
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by Lance Murray |
Apr 1, 2024
SAFFiRE is part of a project supported by the Department of Energy to develop and produce scalable renewable ethanol that can be upgraded into sustainable aviation fuel. It all begins with "corn stover"—a widely available agricultural residue feedstock.
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by Lance Murray |
Feb 28, 2024
As part of its Southwest Airlines Renewable Ventures investment portfolio, Southwest announced a $30 million investment in LanzaJet Inc., a SAF technology provider and producer with a patented ethanol-to-SAF technology and the world's first ethanol-to-SAF commercial plant.
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Southwest VPs from left: Lori Winters, Steve West, Jon Stephens, Matt Muehleisen, and Brook Sorem [Photos: Southwest Airlines]
Southwest Focuses On Operations, Planning & Perks With 5 Executive Promotions
by Lance Murray | Oct 18, 2023
Southwest Airlines is elevating five veteran leaders to vice president roles bolstering its operations, planning, customer perks, and more. The strategic promotions are a continuation of the airline's restructuring efforts started in September 2022.
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by Lance Murray |
Aug 2, 2023
Just weeks ago, the Irving-based $2 billion-plus healthcare staffing platform announced top leadership moves and a new website and visual identity. Now it's added some big names to its board.
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by Quincy Preston |
Jun 23, 2023
The airline is placing an increased emphasis on enhancing customer experience
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by Kevin Cummings |
Jun 1, 2022
As part of a Department of Energy-backed effort, Dallas-based Southwest Airlines is investing in SAFFiRE Renewables, a new startup that aims to turn corn waste into sustainable aviation fuel.
Once the product is fully tested, SAFFiRE says about 7.5 billion gallons of sustainable aviation fuel could be produced by 2040. Southwest CEO Bob Jordan calls the technology "game-changing."
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