Bergmeyer architecture firm

The Last Word: Mizzen+Main’s Bethany Muths on Brand Experiences

by | Oct 5, 2023
Founded in Dallas in 2012, Mizzen+Main says it created the world’s first "performance fabric dress shirt" over a decade ago. Since then, the brand's flag has been flown with help from innovative marketing, like getting brand ambassador and pro golf superstar Phil Mickelson to do a "dad dance" in the company's shirt, as we noted in our story here.
MORE
Protecting your privacy. We have strengthened our Privacy Policy to better protect you. This Policy includes our use of cookies to give you the best online experience and provide functionality essential to our services. By clicking ‘I Accept’ or by continuing to use our website, you are consenting to our Privacy Policy.