Dallas’ Mammoth Holdings Appoints New President/COO

Terry Emerson brings more than 20 years of leadership experience in the automotive and retail sectors to the express car wash platform. Mammoth recently announced the opening of its 150th site.

Dallas-based express car wash platform Mammoth Holdings has appointed Terry Emerson as president and chief operating officer, bringing with him more than 20 years of leadership experience in the automotive and retail sectors.

Most recently, Emerson was senior vice president of Express Oil Change and Tire Engineers.

“Terry Emerson will play a pivotal role in refining Mammoth’s go-to-market strategy as we continue to expand our presence in a highly competitive industry,” Mammoth Holdings Chairman and CEO Dave Hoffmann said in a statement. “His leadership will further strengthen our commitment to operational excellence and a performance-driven culture.”

At Express Oil Change and Tire Engineers, Emerson was instrumental in guiding the company’s growth over the past decade from 150 to 2,300 locations across multiple platforms through strategic greenfield development and M&A. Emerson’s leadership philosophy — centered on mentorship, open dialogue, and leading by example — consistently drove team excellence and resulted in the lowest employee turnover rates across the organization, Mammoth said.

“I’m thrilled to join the dynamic management team built by Dave Hoffmann,” Emerson said in a statement. “Mammoth is primed to embrace huge opportunity in the express car wash sector and I’m excited to add my passion for building high-performance teams that deliver sustainable growth.”

Revolutionizing operational oversight

Emerson led many specific initiatives at Express Oil Change and Tire Engineers that contributed to the company’s growth.

Mammoth said he launched and led the Ascend Leadership Workshop, a program designed to cultivate leaders at all levels of the organization and embed mission, vision, and values in a scalable and sustainable way during a period of rapid expansion.

The company said Emerson also founded the recruitment, development, and retention department, which became a cornerstone in scaling the company effectively. It said his development of the Vehicle Service Professional standard operating process significantly boosted mechanical and tire service revenues and profits.

He also revolutionized operational oversight via the implementation of electronic store evaluations and focus reporting, providing transparency and enhancing performance metrics.

“Terry’s vision for leadership is devising creative growth strategies, empowering teams, and cultivating an environment where success is both shared and amplified at every level,” Hoffmann said.

Emerson also brings experience from previous roles at Bridgestone and TBC Corp.

Growing more than 20 brands in 18 states

Mammoth Holdings said it is the first carwash platform formed by industry insiders. The company recently announced the opening of its 150th site.

Mammoth said it is actively seeking acquisitions and development opportunities.

In October 2018, Mammoth said it partnered with Red Dog Equity LLC, an Atlanta-based private equity firm, which, through its partnership with Tom Pritzker’s family business interests, provided the equity for Mammoth Holdings’ corporate development initiatives.

In December 2022, Mammoth sold a minority stake to CCMP Growth Advisors that provided Mammoth with additional capital to pursue building new units and making acquisitions.

Oak Hill Advisors provides Mammoth Holdings’ debt financing via its direct lending partnership with BMO Capital Markets.

Mammoth Holdings LLC operates 150 conveyor car washes under the Busy Bee Car Wash, Coastal Carwash, Finish Line Car Wash, Galaxies Express Car Wash, In & Out Express Carwash, Jax Kar Wash, Lulu’s Express Car Wash, Marc-1 Car Wash, Mr. Squeaky Car Wash, Pals Carwash, Pitstop Car Wash, PureMagic Carwash, Silverstar Car Wash, Speedy Clean Car Wash, Suds Car Wash, Swifty Car Wash, Today’s Car Wash, Ultra Car Wash, Wash Me Fast, Wash-N-Go Express Car Wash, and Wiggy Wash brands in Alabama, Florida, Georgia, Illinois, Indiana, Iowa, Kentucky, Louisiana, Minnesota, Mississippi, Missouri, Nebraska, North Dakota, South Carolina, South Dakota, Tennessee, Texas, Utah.

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