Tritex: How One Dallasite is Bringing West Coast Vibes To The Lone Star State

Dallas' newest boutique, offering west coast styles, values shopping with a purpose.

West Coast Vibes

California and Texas -– a modern day version of the tale of two cities, or should we say, states. Companies are relocating faster than ever to North Texas from all over the country, but it’s companies making the drive from The Golden State to The Lonestar State (hello, Toyota!) that make daily headlines.


When North Texas local, Lori Landes’, favorite retail stores Fred Segal and Kitson closed, she saw a gap in the ever-growing Dallas retail space: fashions from the West Coast. The number of women entrepreneurs has grown 58 percent in the past five years and Landes proudly joined the booming community by launching her very own retail shop.  Landes’ boutique, West Coast Vibes, is located in Snyder Plaza and puts California fashions on any Dallasite’s map. Dallas fashion, there’s a new neighbor on the block.

Dallas fashion, there’s a new neighbor on the block.

Perhaps the ultimate innovation and infusion of California fashion in Dallas is Landes’ latest endeavor –- her own clothing line. Her most popular items are her bomber jackets. At the West Coast Vibes store, she has multiple custom embroidery machines that can specialize any bomber under the West Coast Vibes design.


Many brands have a greater purpose, or story, such as good hYOUman and Spiritual Gangster and West Coast Vibes is proud to sell their merchandise. Shopping with a purpose, or conscientious retail, is a growing trend, and of increasing importance among consumers. According to the 2015 Cone Communications/Ebiquity Global CSR study, “84 percent of consumers globally seek out responsible products whenever possible.” Supporting brands with a purpose is just part of Landes’ DNA.

Welcome to The Lonestar State, California style. We’re happy you and your vibes are here.


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